Discord, a social messaging and VoIP network has announced a collaboration with TuneIn, a radio company, to offer live radio on the site.
Kelly Liang, SVP of Partnerships at Discord, confirmed the partnership in a news release on Wednesday.
Discord and TuneIn have a combined user base of 200 million and 75 million monthly active users, respectively, thus both platforms stand to gain from this relationship.
Newsng understands that Discord users will be able to access this for free, and according to TuneIn, this is the first time that their service has been “fully integrated into a communication platform” to enable group listening.
TuneIn’s complete collection of 100,000 local AM/FM radio stations, news, podcasts, and sports programming are all included in the new integration, “TuneIn Radio & Podcasts.”
Along with selected music selections for Discord, the service offers stations featuring K-pop, Lofi, and Indie music.
“People come to Discord to talk and hang out around their favourite games, and app partnerships like TuneIn give users even more fun things to do together,” said Liang. “We are excited to work with TuneIn to showcase the creativity of partners and developers who build on our API to make our platform even better.”
As per the release, Discord users can click the rocket icon in the voice channel to access the new TuneIn Activity on desktop, mobile, and web platforms. Next, users have the option to experiment with other types of listening, such as playing music in the background while studying or enjoying a podcast while socialising.
Commenting on the partnership, Rich Stern, CEO of TuneIn, said: “We’re thrilled to bring TuneIn to the millions of people who use Discord daily to connect and build friendships through audio.”
Newsng gathered that through new and extended relationships with top connected products like Skullcandy and auto manufacturers like Lucid and Fisker, TuneIn has dramatically increased its reach over the past year.
We earlier reported that Sony Music Group, which owns popular record labels like Epic, RCA, and Columbia, has begun sending formal letters to over 700 streaming platforms and generative AI companies including Google, Microsoft and OpenAI, forbidding them from web scraping, text or data mining, or any other use of SMG content without explicit licencing agreements.