Meta, an American global technology firm, has finally acquired the Threads.com domain name, according to Whois data updated on September 24.
In July of last year, Meta (previously Facebook) launched Threads, a social networking site to compete with Twitter.
Threads at that time was hosted on Threads.net because Threads.com was owned by another company, which was featured in Fast Company after Meta’s Threads launch.
Shopify acquired the software that was hosted on Threads.com in June of this year. Some speculated that Meta would be able to purchase the Threads.com domain name for its Threads platform as a result of this transaction.
“Around the same time [when Threads.com was considering selling the domain], a handful of companies approached us, wondering if we would be open to an acquisition,” the company said in the post on its homepage at the time of announcing the acquisition.
“When this happened in the past, we would politely decline. However, this time, things were different. We weren’t that excited about the time it would take to invest in a rebrand, and with mind-warping technological advances now being a commodity, we were excited about joining a place where we could tinker at scale,” the post explained.
Newsng gathered that Whois data at DomainTools indicated that Meta had purchased Threads.com. More precisely, Instagram, a Meta property, is identified as the new registrant.
The Threads.com domain name has Facebook.com nameservers, even though it has not yet been resolved to a working website.
It seems that during the previous 24 hours or so, the domain name was transferred. It moved to RegistrarSEC from GoDaddy.