A recent survey conducted by OnePoll indicates that the majority of gamers remain unaware of blockchain gaming, highlighting a significant opportunity for game developers and studios.
According to the survey, which polled 2,000 adults, over 75% of respondents either had never heard of blockchain gaming or had never played a blockchain-based game.
Specifically, 52% were completely unfamiliar with the concept, while 32% had heard of it but had not engaged with any blockchain games.
This lack of awareness exists despite the popularity of blockchain games like Axie Infinity, Gods Unchained, and Decentraland within the blockchain community.
These games have yet to make a substantial impact on mainstream gamers.
The survey also revealed gamers’ concerns about losing in-game purchases and downloadable content (DLC) when game servers shut down.
About 63% of respondents believe refunds should be issued for such losses, and 34% feel that decisions to shut down game servers should involve the gaming community.
Blockchain gaming and persistent online metaverses could address these concerns by linking in-game assets to nonfungible tokens (NFTs).
This connection allows gamers to resell their digital assets, such as items and characters, which would otherwise hold no resale value.
The current gaming industry, dominated by centralized studios and publishers, often leaves gamers vulnerable to losing access to their digital purchases.
Blockchain technology offers a solution by providing gamers with ownership and control over their in-game assets.
One notable example is Axie Infinity, an NFT-based game where players can collect, breed, and battle characters known as Axies.
In 2021, Axie Infinity generated $1.3 billion in revenue and became a significant source of income for many players, particularly in developing countries, where some earned up to $1,300 per month.
This survey cites the untapped potential of blockchain gaming. Leveraging blockchain technology can allow game developers to create robust player economies and unlock new value for gamers. This can transform how they interact with and benefit from their favourite games.