Vice President Kashim Shettima, on Tuesday, reaffirmed the Tinubu administration’s commitment to bolstering Nigeria’s creative economy, promising an inclusive and prosperous future for the nation’s cultural landscape.
Speaking at the Art, Culture, and Creative Economy Roundtable held at the Presidential Villa, Abuja, the VP vowed to amplify the voices of Nigeria’s creative minds and harness the diverse cultural tapestry for economic advancement.
Shettima emphasized the need to nurture creativity, innovation, and inclusivity. He outlined the administration’s intention to transform Nigeria’s creative industry into a critical component of the global economy.
Referring to President Bola Ahmed Tinubu as the architect of Nigeria’s entertainment hub, Shettima highlighted the administration’s determination to provide a seat at the negotiation table in Abuja for the creative industry.
Acknowledging past governmental neglect, the VP tendered a heartfelt apology to the creative and entertainment sector.
He expressed admiration for their achievements despite minimal support from the government and pledged firm commitment to maximize the potential of Nigeria’s creative economy.
While regretting the tarnished image caused by a few misguided individuals, Shettima commended the industry for remaining a beacon of hope for Nigeria. He praised their dedication, innovation, and commitment to shaping a narrative rooted in truth and artistic brilliance.
“I don’t know what would’ve become of Nigeria’s image without you. You are the reason we walk with our shoulders still high from Atlanta to Zurich. Your dedication, your innovation, and your tireless commitment to shaping a narrative rooted in truth, integrity, and artistic brilliance have been the bedrock upon which our creative industries stand tall.
“It is through your talents that we refute the caricatured image and unveil the true essence of Nigeria’s creative might. So, on behalf of the Nigerian government, allow me to extend our profound gratitude,” he stated.
Also speaking, the Minister of Art, Culture, and Creative Economy, Hajiya Hannatu Musawa, outlined the ministry’s vision encapsulated in the ‘Destination 2023, Nigeria Everywhere’ initiative.
According to the minister, the plan is to firmly establish Nigeria as the leading global hub for arts, culture and creativity, noting that “with this initiative, we are going to change the narrative about Nigeria globally.”
She added that by leveraging legislative, regulatory and intellectual property reforms, the country could witness a significant increase in the creative sector’s contributions to the GDP within a short period.
On private sector engagements, the minister said in recognition of the importance of the private sector, “we are shifting our programme from focusing on just financing to comprehensive ecosystem support.”
Prominent figures from various sectors attended the event, including Ministers Simon Lalong and Atiku Bagudu and representatives from partner organizations like Providus Bank, Prembly, and Leadway Pensure.
Discussions revolved around legislative, regulatory, and intellectual property reforms to enhance the creative sector’s contribution to Nigeria’s GDP.
