In an attempt to increase users’ time spent on the network, Microsoft-owned LinkedIn is expanding into a brand-new market: gaming.
Nima Owji, an independent app researcher disclosed this on his official X handle on Saturday.
According to Owji, one concept LinkedIn seems to be testing is grouping player scores according to workplaces, with businesses being “ranked” according to those numbers.
The social media site, which is owned by Microsoft, gained popularity as a place where users could network and learn new skills for job hunting and professional purposes.
Right now, it has over 1 billion active users.
To increase the amount and quality of users on its platform, LinkedIn has experimented with several new features over the years.
The approach could be best summed up as follows: “How can we take the most popular tools people are using right now and make them relevant to LinkedIn’s audience and focus on the world of work?”
A representative for LinkedIn said that the company is developing games, but they could not provide an estimated release date.
In the statement, the representative stated, “We’re experimenting with adding puzzle-based games within the LinkedIn experience to unlock a bit of fun, deepen relationships, and hopefully spark the opportunity for conversations.” “Check back soon for more!”
The researcher’s screenshots on X are not the most recent versions, the spokesperson clarified.
